Lacoste x Central St Martins / EDL L.12.12 Rouge

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Eau de Lacoste  fragrances are just one year old. To celebrate this anniversary, Lacoste introduced a fourth scent: Rouge, and mixed it with the legendary L.12.12 Lacoste polo, designed in 1927 by René Lacoste. Christophe Pillet, design director, invited Central Saint Martins students to create campaign visuals inspired by the collection.

Sabba Keynejad won the contest and it’s a great sensation: a kaleidoscope of fragrances, very pop and sporty. We love it.

One Response to “ Lacoste x Central St Martins / EDL L.12.12 Rouge ”

  1. […] s.parentNode.insertBefore(po, s); })(); We’ve already told you how much we love Lacoste EDL L.12.12. Rouge x Central St Martins creative challenge. We had the chance to share some points of views with Sabba Keynejad, who won […]

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