APADANA summer collection: when Persian roots meet street culture

We’ve been following Amir’s work for 2 years now; the young designer spent his first 13 years in Iran. His work is a strong mash-up between his roots and what he experiences in Western streets.


The fashion statement of the new collection evokes Arab Spring, Intifada, Middle East revolts. It’s going to be a controversial one, but as the art direction is not a promotion of violence but more a footprint of our youth, we can relate it to Amnesty International campaigns in the 80s.


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