Page 1
louis vuitton blend richelieu
Standard

Louis Vuitton Fall 2014 Men’s Shoe Collection: less is more

Share the love

 

Less is more with Louis Vuitton men’s shoe collection this season. Surfing on the “two-in-one” trend, shoes mix calf “leather on the front with richly colored glazed waxed calf leather on the back”.

An adequate match for impatient customers who can’t afford to bring 3 pairs in a 24-hour bag; it will obviously solve a market need for people between Hong-Kong and New York City.

 

more
more
Lyle scott jonathan saunders
Video

Lyle & Scott X Jonathan Saunders AW14: the film

Share the love

Lyle & Scott x Jonathan Saunders Autumn/Winter 2014 from Lyle & Scott on Vimeo.

We had already told you about the brilliant AW 14 collection of Lyle and Scott. The collaboration with Jonathan Saunders can now be shopped at Liberty, Present, Oki-Ni and Lyle & Scott online .

Why Lyle & Scott and Jonathan Saunders? Well, the brand answers that it’s one of the most natural mash-up ever:

The Scottish kinship is obvious and Saunders signature use of colour, pattern and graphic has a clear relationship with the brand 1960’s golfing heritage.

 

more
Never-miss-a-trick-Web1
Video

French Connection: Never Miss A Trick

Share the love

What if fashion was a trickery? At the end, fashion tells one’s inner stories.

A bit like a magician, styling an identity is about sharing a tale; or leading audience to another corner.

That’s the creative idea behind “Never miss a trick” by French Connection, featuring magician Troy and model Camilla Christensen.

A poetic invitation to discover their Autumn Winter collection

more
Pindrop fashion week london where to go where to eat where to get wifi
Standard

London Fashion Week SS15: where to go, where to eat, where to party, where to get free wifi?

Share the love

In few weeks, London Fashion Week is back. Amazing designers in the beautiful city.

It’s now the 4th time we’re going to attend some of the shows. And let’s face it: most of the tips we read are not exactly what we were looking for.

Basically, we had few bad experience:

  • desperately looking for food at Somerset House: queuing for 1 hour to get something ridiculously small. Realizing that we also need to have a pastry not to collapse
  • trying to leave Somerset House. Ending at Prêt à Manger. And crying
  • expecting to party @ The Box. And finally at 11pm, realizing that it’s too late and that you’d rather go back to the hotel and watch a cool series instead of attending party with PR agencies (no offence thus)
  • looking for free wifi; finally relying on 3G to send your 1Go photos

So here’s our unconventional list of tips and tricks, and cool places, created with Pindrop.

Share your thoughts! And click on the picture to access our list.

Pindrop fashion week london where to go where to eat where to get wifi

 

 

more
BRAND COLLECTION FW 14 / 15
Image

J BRAND collection FW 14 / 15

Share the love

We often forget it but J Brand was the very first brand to introduce the dark-washed skinny jean,

Something which is now a standard in every wardrobe.

The brand has just revealed its Fall / Winter 2014-15 collection.

Efficiency, nice shapes, a refocus on slim and simple shades of grey and black.

We love it.

J Brand 2 J Brand

more
Bluer Production Cover
Standard

Saigon Block Party – Hip Youth Video

Share the love

Trendwatchers from the world have their eyes laid on Tokyo, Berlin, Brooklyn, NoMa (Paris), but emerging scenes of youth culture like Vietnam are now über-exciting, shall we say.

Just watch this video made in Ho Chi Minh City (Saigon) to take a peek into a generation craving for ideas, aesthetics, style and contemporary values. In their own way, somehow.

B-R-A-V-O to Bluer Production.
Behold The Day Dreamers.
 

The Day Dreamers from BLUER VIETNAM on Vimeo.

more
bjorn borg
Standard

Marcus “Zyrken” Gustafsson x Björn Borg: streets as the never ending fashion playground

Share the love

One of the world’s best parkour and free running athletes Marcus “Zyrken” Gustafsson from Helsingborg, Sweden is joining forces with the clothing and underwear brand, Björn Borg. Zyrken is known for his creative vaults and tricks with excellent acrobatic control.

Zyrken  Bjorn Borg

Zyrken is a former gymnast that started his career in Parkour and free running when he was fifteen years old. He has been active for around ten years and runs the largest free running team in Sweden. Zyrken has been on the winner’s stand in most prestigious competitions in Parkour and Freerunning for the last 6 years. But what is Parkour actually?

“a holistic training discipline using movement that developed from military obstacle course training. Practitioners aim to get from A to B in the most efficient way possible.They do this using only their bodies and their surroundings to propel themselves; furthermore, they try to maintain as much momentum as is possible in a safe manner. Parkour can include obstacle courses, running, climbing, swinging, vaulting, jumping, rolling, quadrupedal movement, and the like, depending on what movement is deemed most suitable for the given situation.”

That’s interesting because Parkour, like skateboarding or aggressive in-line skating, tries to think differently elements from our daily lives: urban equipment, handrails, blocks. A natural match with fashion which tries to synthesise loads of cultural inspirations surrounding us.

The collaboration with Björn Borg runs as of July 1st, 2014. Previously this year, Björn Borg signed with Olympian freeskier Henrik Harlaut and Olympian speed skater Koen Verweij. Björn Borg will challenge Zyrken on a Swedish Mission later this year.

“We have followed Zyrken for a while and are amazed by his energy and skills. We immediately saw a great brand fit: Zyrken is both colourful and brave, just as the people who wear our products”, says Lina Söderqvist, Marketing Director at Björn Borg

A good move for the brand to set up more urban roots.

more
Christopher Kane SS15
Standard

Why London is the Capital of Menswear

Share the love

These past few years have seen the rise to glory of a long-underestimated and underserved market: Menswear. With a boost given by the street culture generation now on the chase for looks and design, it’s never been more exciting to be a man in fashion.

But there is a tip to the spear and it is called London (UK).

While the British Fashion Council once again sets up a platform for creativity and business called London Collections: Men – bringing together names including Jonathan Saunders, Christopher Kane, Alexander McQueen, JW Anderson, Katie Eary, Tom Ford, Moschino, YMC, Topman and Lyle & Scott; one can not be surprised when this is the proud land of Paul Smith and the mean streets of modern Tailoring.

Furthermore, who could doubt menswear would find its energy on a market where online concept-stores such as Oki-Ni, LN-CC or Endclothing have thrived in the past few years.

London like no other place is encompassing everything that inspires the modern man: a desire for excentricity mixed with extremely codified formality. The geek generation finds its closet ready for a revolution – fashion can be optimized for efficiency with creativity. Rest of the world, behold. The times of Daddy’s preppy or douchey style is over.

Christopher Kane SS15
Christopher Kane SS15
more
MB-Fashion-Week-Key-Visual-2
Standard

Mercedes-Benz Fashion Film Spring/Summer 2015

Share the love

Mercedes-Benz teamed up with designer Haider Ackermann and directors Roe Ethridge and Andre Chemetoff to create an intriguing and fascinating fashion film starring Tilda Swinton and the Classe S Coupé. The film shows a cunning ensemble of character, wilderness and mystery. Fashion and automobile at their most special standard.

 

more