Hit Bag: daily fashion fix

Fashion in society & minds by the Boulevardiers

Behind the scene

Saturday, May 18th, 2013

Fair Trade from China

Curiously a few weeks after the sad collapse of a textile factory in Bangladesh, we have received in our mailbox a quite rare type of contact. A chinese sports shoes factory/brand had decided to reach out to us and bring its work to our attention. What has really frozen our minds is not the product

Friday, May 3rd, 2013

Hong Kong Tatler: when deviant art inspirations take the lead on their cover

We were astonished and happy to discover the new cover for April issue of Hong Kong Tatler; Brandon Chau (founder of A-life Academy), Nissim Tse (black belt instructor in Shorinjiryu karate as well as director of Sofaer...

Friday, April 5th, 2013

When fashion bloggers imagine a pursuit by night at Galeries Lafayette for Fashion Sport

We already knew that Caroline Daily had amazing ideas. Very early, she knew that she had to invent and create original art directions, for her blog but more importantly for her stylist work. Her new gigantic idea...

Saturday, March 30th, 2013

Behind the Scenes of the Prada Candy L’eau Film with Roman Coppola and Lea Seydoux

A short film that starts with “how do we say Banana Split in French” “well, we say Banana Split!” could only delight us. In this modern Jules & Jim, we can’t get rid of all the short...

Tuesday, February 26th, 2013

Jonathan Saunders: a sincere fashion lecture at The House Of Grazia

I had the privilege (as Marlene from Chocolate N Cookies, and a great selection of fashion bloggers) to attend the meeting with Jonathan Saunders @ House of Grazia. I was definitely happy to meet the Grazia UK...

Saturday, February 2nd, 2013

Yelle x Petit Bateau x Kitsuné

PETIT BATEAU & KITSUNE will release a capsule S/S 2013 collection, in order to celebrate the 120th anniversary of Petit Bateau Yelle is the new face of this collaboration. The French artist will release a new song...

Wednesday, January 30th, 2013

Griefjoy – Taste Me studio session

When it comes to contemporary pop music, them French lads aren’t exactly a reference. The very few ones to defy the British Pop order and the American entertainment industry are named Phoenix, Woodkid, or M83… But the...

Tuesday, January 22nd, 2013

H&M Conscious Collection 2013 with Vanessa Paradis

French actress and singer Vanessa Paradis is the new face of this spring´s H&M Conscious Collection. A good mash-up as Vanessa Paradis is clearly commited in sustainable development. The collection will be available starting from March, 25th....

Monday, October 29th, 2012

Japan: Fascinating Diversity journey

The Ministry of Foreign Affairs of Japan has just launched a great programme called “Japan: fascinating diversity”. The principle is very simple: the people of Japan are continuing their tireless reconstruction efforts following the Great East Japan...

Wednesday, October 10th, 2012

Alter Ego: H&M x Jonas Åkerlund. London as the theatre of Fall Fashion

The movie, directed by Jonas Åkerlund, and starring actor Joel Kinnaman presents a dark London in which every man is supposed to create his own style. A good story to present a classy night atmosphere…even if some...