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Steven D.R Skippen
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The art of shoe shining by Steven D.R Skippen

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It had been a while since I didn’t have a breakthrough momentum in London. Not that the place is not energetic anymore, but things tend to sometimes look a bit the same…
And there came Steven D.R Skippen, Founder and Shoe Artisan at Shoeshine UK that I met at Monsieur London.  I had never experienced such a sensation on my feet, through my shoes; I had only used automatic machines in some hotels here and there. Then I understood what bespoke and talent mean. With his own hands, Steven knows how to transform your shoes into YOUR shoes.
We can make a bet: if I were a brand collection director, I would directly hire Steven to create a capsule collection.
Hi Steven: when did you star shining shoes?
I started shining shoes over 14 years ago I literally fell into it as a stop gap but to this day am still shining shoes. For 13 years my big red chair has been installed in the lobby of The London Hilton on Park Lane, my hands have had the opportunity to dwell on the shoes of the Sultan of Brunei, The Dalai Lama, Mike Tyson, the King of Jordan, Jean Claude Van Damme and the great football star, George Best.
I started Shoeshine UK in October 2000“originally at The London Hilton Metropole but quickly transferred to The London Hilton on Park Lane. I brought a style of shoe care that the UK had never seen before and have cared for many icon’s shoes”.
Using just our bare hands and the best products available regardless of cost we are revolutionising the industry and need people to understand the difference in what we do to others.
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It requires very strong skills as you have a pretty unique approach: you use your own hands. How did you learn?
I only received one weeks training as to do what I now can achieve takes years of trial and error. I have perfected The Art of Shine and patina (colouring of leather with dyes) in effect never accepting that I can never improve and always striving for perfection.
I do all my work with my bare hands a skill not seen in Europe and achieve far superior results because of this.
Shoeshining is an amazing bespoke service: can we “book” you for special events?
Yes I do many private events my past CV includes Tommy Hilfiger, Esquire magazine, Browns fashion and Monsieur London. As you can imagine we are a very sought after service due to how unique we are.
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What are your favourite products for shoeshining?
I only use the finest ingredients Saphir and Angelus products renowned as unbeatable in our profession. It begins by feeding the leather with three different creams a combination of Beeswax, mink oil from Saphir, Lord Sheraton leather balsam and Ultra Creme, then a leather massage, followed by applying a multitude of colours at each location of the shoe; this can darken and lighten at will to emphasize the slenderness of the foot.

Brushes to me have no effect. If you applied cream to your face would you use a brush? I like to penetrate the leather with my bare hands giving care and a deep shine at the same time”. Believe what you see not what you read, redefining a dying artform.

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before / after colourization work

I know you have dozens of projects: when will we see your own range of products? :)
You are right my projects are endless. Establishing my patina service is paramount and trying to make people understand that not all shoeshiners are the same.
Regarding a product range this is just around the corner and has taken a long time due to getting it perfect.
What can we wish you?
Why use a service that gives you a result that you could get yourself at home when you could use a service that would change your perception of shoeshine forever?  The public are not aware of the differences and this is why shoeshine is sadly at the lowest point it has ever been. Its time people saw what shoeshine really could be like”.

 

Steven D.R. Skippen in brief:

 

Years in profession -14 years

 

Favourite shoe company – Berluti, Santoni, Gaziano Girling, Giacopelli, Pierre Corthay, Stefanobi, Septieme Largeur, Edward Green, JM Weston, Cleverley, Marc Guyot, Carlos Santos, Aubercy, Emling and Loding
First job in profession – London City Airport in 2000
Favourite products-Saphir, Angelus, La Cordonnerie Anglaise and Lord Sheraton
Greatest inspirations – Dandy Shoecare, Landry Lacour and JM Le Gazel for patina and Stephen Reynolds for shoeshine.
Experience – London City Airport, Bloomberg, Lehman Brothers, KPMG, Harbour Exchange Tower, London Hilton Metropole, The London Hilton on Park Lane, Dunhill, Marks club, George club, The Office group, Whites Club and Goodwood festival.

 

 

Steven D.R Skippen
Founder and Shoe Artisan
Shoeshine UK
The Shoe Whisperer
Georgia May Jagger Flavie Trichet Lespagnol
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5 minutes with Georgia May Jagger: beyond fashion

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Meeting Georgia May Jagger was one of the biggest privileges I had as a style blogger. As the face of the Mercedes-Benz GLA campaign, we met her backstage before SIMONGAO catwalk, who’s supported by the German brand as he won the China Young Fashion Award, 2013.

I was expecting a tense meeting, overwhelmed by pushy PR people – it had nothing to do with that. Georgia May Jagger is a beautiful and simple young woman. With dreams, expectations, stories to tell…and a lot to come.

Born as the youngest daughter of Mick Jagger and supermodel Jerry Hall, Georgia May could have been another rich kid on the block. But she’s far more than just a bright heiress. She’s only 22 and she already has this magic glow of big, big stars. Bay Garnett who arranged one of my favourite shootings with GMJ probably summarized the aura of the stellar Jagger:

“I love how Georgia looks like a girl as opposed to a model in the pictures”

Georgia May Jagger by Venetia Scott for Vogue UK October 2013

How do you get ready for a shooting?

I just try to entertain myself. I’m laughing about whatever I’ve done before.

© Flavie Trichet Lespagnol

The last Mercedes Benz campaign is called “always restless“. A perfect match with you as you seem to be a nightbird but not necessarily a party-girl. What is your favourite moment of the night?

I love sunrise, I love 4 in the morning. If I don’t go for sleep for 3am, I stay awake as it’s my witching hour. It’s been a tough week because I need to wake up at 5am thus.

I watched the New Year’s Day’s sunrise. I like to start the New Year fresh with the new sunrise.

After modeling, is there a specific creative field you want to explore?

I went to a school for arts and specifically photography. We call it modelography: models take photos of the models. Hopefully I’m going to go into that. I’m not really into the fashion side of it, I’m more into portrait. I stopped last year when I started start full time modeling. I like Helmut Newton for fashion pictures as it goes beyond fashion, there is a scene… I like Richard Avedon as well!

What’s your power song at the moment?

I have a ladies playlist, Mr Big Stuff, Donna Summer, I like a good disco tune.

You’re also involved in the new Vivienne Westwood campaign “Save The Arctic” that features A-list actors, musicians and models: how do you feel about that?

It’s incredible for me to just be asked to help!

 

Beatrice Behlen, Curator Fashion and Decorative Arts © Museum o
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An introduction to British fashion with Beatrice Behlen (Museum of London)

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We were pretty impressed by the commitment of the Museum of London during London Collections: Men.  As if there was (finally!) a city which tries to gather the general public with the world of fashion. A statement which is confirmed by the massive involvement of the Museum of London in social media: a new role for cultural institutions seems to rise; becoming and documenting the pulse of a city which tends to consume history.

Beatrice Behlen, the Museum of London’s Senior Curator of Fashion and Decorative Arts, accepted to offer us some clues on London and Great Britain fashion history…enjoy.

How do you think British fashion is positioned regarding the other main places (Paris, NY)? what makes British creation so singular through history?

I think that despite globalisation, Paris, New York and Milan still have a distinctive identity and style. British fashion is more fun, more irreverent, more influenced by the street than American and continental fashion in my belief. I think that’s been pretty much a trend since London was swinging in the 1960s. Earlier – from around the mid-19th century onwards – Britain was known for tailoring. But not just for men. Women came here to order their country tweeds and riding outfits. Even before that there were periods – particularly in the eighteenth century – when Britain and the rest of Europe were heavily influenced by French styles. But even then English fashions were different. They were more influenced by a love of nature and the countryside, rather than the urban.

Would you call Savile Row history?

I think Savile Row is very relevant at the moment. Even though few people can afford a bespoke or even a made-to-measure suit, it sets a benchmark in terms of fit and craftsmanship, but also provides something to rebel against and subvert. We live in rather conservative times and it is not surprising that the suit and Savile Row have made a comeback. Not that the suit ever went away, but it seems to be more readily adopted by a younger audience these days.

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Will the Duchess of Cambridge’s outfits end up in an exhibition at the museum one day?

The outfits of the Duchess of Cambridge will certainly be displayed in the future. We would not say no if they were offered to the Museum of London! But I doubt they will come our way. The Royal Collection is all too aware of the appeal of fashion exhibitions and has staged a number of these over the past few years at Buckingham Palace – including a display of the Duchess of Cambridge’s infamous wedding dress. I think that is where we are most likely to see these garments go on show. I would almost be more interested in clothes worn by fans of the Duchess. A dress, say, that someone bought because the Duchess had worn something similar. It’s the stories behind and attached to garments and ensembles that interest me.

What’s the role of a museum in the British fashion industry: is it a promoter or is it a curator?

Museums can be both promoters and curators of fashion. We want to be able to tell the story of the development of fashion, but also more generally, every day wear. As such, some of our work involves making sure we collect and preserve the right objects. Obviously, putting contemporary design on display also promotes it. The jewellery designers in our Made in London: Jewellery Now exhibition are also represented in our museum shop. But when planning for the design of the exhibition, we were adamant that it should not look like a jewellery shop display. We wanted to create mini-installations allowing visitors to step inside the mind-set and creative worlds of these seven young London designers. There is a slight danger in being too involved in what’s going on at present. You don’t want to lose your critical distance.

What has changed in the way you curate fashion?

There is more emphasis on contemporary fashion now. Especially over the last twenty years. It is shame that there are not as many exhibitions about nineteenth century dress, or indeed dress from earlier periods in London. This is something that seems to be more prevalent in France and Germany for example. There seems to be a view that visitors will not be interested in clothes they cannot relate to now. Yet I’m not sure I entirely agree. The use of moving images is another big change. I realise that it seems so natural now, but even twenty years ago the technology was too clunky to achieve this easily or to a large scale. I really like that you can now see clothes moving next to the actual object. That’s always been a big problem with fashion: you have to display it on a static mannequin. The challenge is how to overcome the restrictions that this can place on the dynamism of display.

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The Home Current: the DJ you need to know in London

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I’ve listened to Martin aka The Home Current two times. The first time during a vernissage for the launch of Ghosts of Gone Birds’ brilliant book by Chris Aldhous. And the second time for The Jacuzzi Club. Amazing vibes, tribal samples, a very eclectic DJ who could be the right fit between Carl Craig and afro-beats.

We had a chance to ask him few questions. Enjoy.

Hi Martin: who are you by day and who are you by night?
By day a conservationist working for Thames21 to protect the waterways of Greater London. By night co-founder/owner of record label Second Language, DJ, musician and vinyl collector.
The Guardian talks about a “slashers” generation: do you consider that you’re one of them / us?
I believe quite a lot of people qualify as so called ‘slashers’ and I would have thought this would have been the case for decades if not centuries. Look at George
Washington: General, president, visionary, break-dancer. It’s hardly a new thing.

Where do you get your inspirations?

From different people, cultures and sounds. And from nature. Oh and from the internet.

What do you think when you mix?

Usually something along the lines of “did I close the window/disconnect the iron before I left?”
What can we wish you?
A long, healthy and happy life – and that I come across an affordable copy of Lata Ramasar’s The Greatest Name That Lives 12″
You can follow Martin on:

www.secondlanguagemusic.com

and twitter: The Home Current

Discover Martin’s top 20 album list for 2013:

1. TM404: S/T (Kontra)

2. Musiccargo: Harmonie (Emotional Response)

3. Special Request: Soul Music (Houndstooth)

4. Patrick Cowley: School Daze (Dark Entries)

5. Who Is William Onyeabor: S/T (Luaka Bop)

6. Serafina Steer: The Moths Are Real (Stolen)

7. Hailu Mergia & His Classical Instrument: Shemonmuanaye (Awesome Tapes From Africa)

8. Woo: Whichever Way You Are Going, You Are Going Wrong (Emotional Rescue)

9. Finis Africae: A Last Discovery, The Essential Collection, 1984-2001 (EM Records)

10. Studio Ghibli: Kokyo Kyokushu (Mondo)

11. Karl Hyde: Edgeland (Universal)

12. Express Rising: S/T (Not On Label)

13. Boards Of Canada: Tomorrow’s Harvest (Warp)

14. Craig Leon: Nommos (Superior Viaduct)

15. Grazia: S/T (Fortuna)

16. Gunnar Haslam: Mimesiak (L.I.E.S.)

17. Angéle David-Guillou: Kourouma (Village Green)

18. Dickon Hinchliffe: Red Riding, In The Year Of Our Lord 1980 (Blackest Ever Black)

19. Rauelsson: Vora (Sonic Pieces)

20. Forest Swords: Engravings (Tri Angle)

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Stitch and Story: the rock’n roll duet of knitting

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OK guys: if you had told me about knitting few years ago, I would have Laughed Out Loud. Come on grannies.
But the thing is that I was wrong.
Knitting and DIY in general is a sort of precious escape, a daily achievement with meanings. And with Social Media, this whole trend became a digital daily telling.
I had a chance to ask few questions to the 2 Jen behind Stitch and Story. And it’s dramatically inspiring.
When did you start Stitch and Story?
Stitch & Story began in Feb 2012, founded by two friends – both called Jen! It started off naturally with us wanting to share our passion in knitting so we began blogging about all things woolly. In April this year, we’d taken this hobby and created a business with the mission of showcasing knitting in a more contemporary, fun, and easy-to-learn way.

Who’s Stitch and who’s Story in your duet? 

Our name doesn’t represent anyone but rather, an idea. Knitting is a way of embedding our creations with emotions and memories i.e. on all the careful time spent crafting; the cakes and coffee accompanied with curious minds; and the victory of finishing your hand-knitted item, quirks and all! We want every knitted project to be meaningful, whether it’s for gifting or for yourself – there’s just a great sense of achievement in having knitted an item yourself and that adds to the richness of stories behind handmade products and thus, every ‘stitch‘ knitted builds a ‘story‘…!

Knitting…how come it’s now fashionable?

Like other recent boom in household crafts such as baking and sewing, the return to needles and yarn has been seen as a wider backlash against the superficiality of modern life. While manufactured goods can be functional, durable, beautiful, even inspiring, the very fact that they are mass-produced makes them disposable. In its uniqueness, a handmade item such as a knitted item carries the imprint of its creator. The very fact that you’ve made it means no one else will be wearing the same thing as you!

What are the best tricks to start knitting?

If you’re a total beginner, watch our online video tutorials! We have a short 10-seconds clip for every stitch so you’ll have the confidence to start knitting. Our DIY, all-in-one knitting kits are also a great project for wannabe knitters because they have everything you need including simple instructions and patterns.

What are your plans for the coming weeks?

We’ve had a very busy winter having just launched our online store along with doing several popup stores in London, including at Piccadilly Circus and Westminster. At the same time, we’re also planning for our first trade show at Top Drawer in January (12th-14th) and creating our S/S14 knit kits collection. We also need to finish off our Xmas knitting for our friends and family…everyone’s getting jumpers this year!

Any final word?

Knitting isn’t just for grannies – come and join our online knitting circle and be part of our story! :o)
Ta!
Jen & Jen
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Saranda Walgaard “I do think fashion can change a person”

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We had a massive crush for Saranda Walgaard, a Dutch fashion / lifestyle blogger with  a strong emphasis on collage, daily treats and cool moments. We had a chance to chit chat with her. And it sounds promising.
When did you start blogging and why? 

I started blogging at the beginning of 2012, I actually had tried to blog before but I just did not have a great idea about how everything worked and so I first started reading other blogs a bit more. After a not so great start, I think I posted 15 items during the first year of my blog, I decided to begin blogging again in January 2013. I deleted some of the posts I found were not so good, I redesigned my lay-out for the first time, decided to leave reactions at the blogs I was already reading and I did a couple of brainstorm sessions about my topics. I started blogging mainly because I needed a creative outlet. I am a very sensitive person, who likes a lot of different things, loves to be creative and I also really love the write. I just felt like blogging was something that was meant for people like me. Reading other peoples blogs inspired me and by blogging and sharing things I liked I got the opportunity to also inspire people.

I really like the creativity, the many possibilities I have, even within my niche, but also the network I am creating in the fashion industry! I made a lot of fashionblogger friends already within a short amount of time. Everyone in the field is just very open, fun and friendly. We all help each other achieving our goals! :)

Could you define a Dutch fashion identity?

I think Dutch women really like easy fashion. UGG’s are actually very popular in Holland, although there are also a lot of people who think UGG’s should be forbidden haha.

But yeah, I think easy is the word. Of course the ‘fashionistas’ tend to put a little more effort in their looks but overal casual outfits, with a chique or edgy twist are most popular in Holland, besides that you can also see some Scandinavian fashion influences which are growing in popularity.

Who are the local designers we should discover?
I personally love Olcay Gulsen the designer from Supertrash, also the collections from ByDanie and Nikkie Plessen are very cool! Besides that you probably all know Victor & Rolf and Jan Taminiau makes the most gorgeous royal gowns! Concerning bags I would go for an it-bag from Vlieger & Vandam, Smaak or Fab.

Fashion can change the world: do you agree?
I think this is a very hard question hahaha, I do think fashion can change a person. By dressing yourself in the right items you can really get a confidence boost, which then can help you over come your struggles etc. But can fashion change the world, I don’t know. Fashion is one of the most popular arts and therefore it can maybe support things like emancipation, but I think fashion in that kind of situation has more of a support role. So yes fashion can help change the world but I don’t think it can change the world on it’s own.
What can we wish you in the future?

At the moment I am looking for a job, next to my blog. Since I am not a very big blogger yet, I am still growing a lot and have a lot of things which I can get on a higher level, getting a job (within fashion / social media / online marketing or PR) is necessary and can also help improve my blog. In the future I would love to have my own social media / marketing agency or try to combine styling with personal coaching.

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Dominique Alvarillo on fashion in Switzerland: “We are all interconnected”

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When it comes to Switzerland, we think about mountains, good food and obviously banking industry. But there’s a growing community of fashionistas: Switzerland is international and a crossroad for Europe. We had a chance to share some views with Dominique Alvarillo from Sparkling Glimmerella.

When did you start blogging and why?

I started blogging about a year ago firstly because I love to write and secondly, I love fashion. It’s one of those combinations that apparently works out well.

Could you define a Swiss fashion identity?

Because Switzerland is surrounded by different European countries such as France, Germany and Austria, they influence the culture and style is no exception.

Who are the local designers we should discover?

I don’t necessarily follow local designers but I do admire their talent when seeing the clothes in Swiss Fashion Week or in the Swiss Textiles Awards such as Tran Hin Phu. Although, I lean towards the collections from Tally Weijl, and Bally, while my friends look towards Strellson and Switcher.

Fashion can change the world: do you agree?

Fashion can inspire people and send messages across merely by what and how we wear our clothes. We are told that there are other people in this world that like the same things we do and fashion is definitely one of them. We share our style through our photos either on facebook, instagram, blogs or lookbook and we interact with each other for either not thinking of a combination in the first place or because we have the same thought on how it can compliment the person wearing it. But these are all on the surface. What is also important is what helps us look the part. The workforce behind it is also affected by the demand and they are against time and not to mention the energy. We are all interconnected that when one changes, the other does in turn.

What can we wish you in the future?

I am hoping to not only continue my blogging and keep the support of my readers but to succeed in the business world as I aspire to become an Entrepreneur.

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Africa finally gets a fashion champion: Soko!

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There are Milan, Paris or London. But the fashion industry should probably take a look at Nairobi thanks to Soko. Soko is “the online destination for shoppers to discover stunning handcrafted accessories from all over the world and purchase them directly from their designers. Using Soko on a simple mobile phone, designers and artisans in the developing world can upload and sell their jewelry pieces online, with no need for a computer or a bank account“. A genius idea led by a gang of smart women. We had a chance to interview their VP, Diana Biggs. A little bit of fashion, of sustainability and technology: what a mix!

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Soko and SasaAfrica are interconnected projects: can you briefly explain us what it’s about?

The company was originally launched as a mobile platform for artisans under the name SasaAfrica in October 2012. The company rebranded to Soko in April 2013 and the new platform, with curated collections by artisans discovered through the marketplace, was launched in October 2013. So, Soko is the next generation of SasaAfrica.

There seems to be a major interest for social entrepreneurship: what are then the various KPIs for the teams involved?

Definitely – Soko is a social enterprise which was really founded around the goal to help improve the lives of artisans in developing markets by enabling their access to the global online marketplace and to provide them with this opportunity to grow as entrepreneurs. To measure this, we have a Director of Social Impact, Diana Sang, working in our office in Nairobi, and tracking the impact of Soko on the lives of artisans, as well as on outside factors such as the environmental impact of our business. It’s something we take very serious and an aspect that both excites and drives us!

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Fashion can change the world…do you agree?

I definitely agree. Fashion plays a major role in our culture, both in the contemporary society as well as cultural heritage. Fashion is your face to the world, your image, how the outside world perceives you – it can speak to your values, it is an identifier of cultural groups, norms, trends, tribes. It is art, it is expression, and it is becoming increasingly global with the rise of the blogger, with this generation’s obsession with photography and self-expression.

Not only that but here’s a staggering fact: The retail manufacturing industry – yes, fashion, – is the second most polluting industry on Earth, second only to oil. Not only are we promoting the work of artisans, we do not accept any jewelry made with plastic and the majority of our pieces are made using upcycled or recycled material. So, above and beyond the cultural and artistic aspect, that of forming a movement, fashion can also change the world by becoming a cleaner industry – and this is something we strongly promote at Soko.

There seems to be a lack of media interest for African fashion: do you agree and how can Soko help in promoting the local designers?

We’ve been hearing a lot of talk lately about “Africa rising.” Now is the time. The Western world has had a much longer relationship with Asia – we’re used to our clothes coming from China, to the textiles of India, to patterns and fabrics popularized for example when the Beatles took a trip to India back in the 1960s.Sub Saharan Africa clearly deserves to be on the global stage for more than poverty, war, or corruption. Fashion is an important part of this and at Soko, we work to promote the local designers by discovering them and bringing them to the attention of the global consumer. We celebrate the artisans existing designs and techniques and are excited to share this with the world. Now is the time for Africa.

You’ve recently declared that women are Africa’s greatest untapped resource: what are the barriers then? Men? Culture?

And we are certainly not the first to say that. There is plenty of research that shows that countries where men and woman are more equal are more competitive and prosperous. There is certainly a gap remaining in Africa for women in terms of access to education, economic participation, political participation and health. African women face many barriers, as women in many other parts of the world do, in terms of land rights, access to capital, discriminatory policies, traditions, and other practices.

Supporting women as entrepreneurs is fundamental for economic development – women tend to invest around 90% of their earnings back into their families, which means overall rising in education, health, and development.

What are the next steps for Soko and SasaAfrica

Next step for Soko… We’re very excited for Christmas and to be bringing out offering to a global audience, now shipping across Europe, UK, Australia and North America. And we’re working on our next collection, which is highlight the designs and craftsmanship of a new set of artisans, so stayed tuned!

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Barbara de Robles, Blog the Dreams: “Barcelona is a cosmopolitan, eclectic and modern city but has a touch of Bohemian and classic style”

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Barcelona is a vibrant and ever changing fashion capital in Europe. A sense of partying which mashes up with Spanish culture. We had a chance to ask few questions to Barbara de Robles from “Blog The Dreams”.

When did you start blogging and why?

I am a social network lover, but I never dared with the blog. I thought that you had to spend too much time on it. The thing is that in my last job as a Receptionist I spent most of my day with the computer without doing much and lot of free time and I went ahead with the blog.

Could you define the Barcelona fashion identity?

Barcelona is a cosmopolitan, eclectic and modern city but has a touch of Bohemian and classic style and so I think that it is fashion that emerges from the same city… You can see that on the streets, on the buildings and, of course, in the citizens that live here.

Who are the local designers we should discover?

I could mention some of the local designers I know, such as Krizia Robustella, a young girl designer of a very glam and luxury sportive clothing. Also Brain and Beast, with his funny but sophisticated style and, of course, the famous Guillermina Baeza and his amazing swimsuits and bikinis.

Fashion can change the world: do you agree?

Yes, it’s amazing how luxury brands could be influential for changing the consumption patterns of the mainstream, and how the consumerism moves the world, maybe sometimes, not in its best way…

What can we wish you in the future?

I hope someday i find my way, I mean, my professional way… I studied law, but it is not the future I want to have… I’m a fashion lover, and I would like to focus all my habilities on it. My current economic situation makes impossible to study something with fashion related, so i am working very hard by growing with my own blog and cooperating with brands.

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Greek fashion alert with Anna from Spotlights on the Redhead

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I’ve worked in Greece when I was younger and I loved the pace, the energy, the people. I’m always sad when I read British or French magazines that they only focus on the negative side of what Greek people are experiencing today. A lot of superb talents are Greek and it should be our duty to highlight them: they are the movement. We had a chance to meet Anna who blogs on fashion. Enjoy.

When did you start blogging and why?

I started 2-3 years ago but since then I have changed 3 blogs! I started with a personal-diary blog type but I ended it because I didn’t feel like it. Next was a fashion blog called The A-Listers (since my name is Anna A-…), started it on the 4th of October 2012 and renamed/redesigned it and re-opened at the 7th of June 2013. I struggled with my blogger’s identity (and still do) but now I feel like Spotlights on the Redhead is more “me”! I always find ways to express myself and sharing the things I like with the world is fantastic! I was too shy and really sucked when it came to fashion so blogging about it was my way of improving myself. If you see my posts chronologically you can see the difference.

Could you define a Greek fashion identity?

Greeks are a bit conservative when it comes to fashion. Even in Athens, the capital, you won’t see a lot of girls wearing something edgy but you will see well combined outfits. You will also see a lot of different styles! People here are just starting to experiment and get interested in fashion and outfits. That is also one of the reason there are not many well known fashion bloggers (that are not actresses or good media connections).

Who are the local designers we should discover?

Local designers you must know…There are a lot that were or are successful abroad as well.
-Old and known:

Makis Tselios
Panos Apergis
Patricia Field
Sotirios Voulgaris (BVLGARI)
Mihalis Aslanis
ok this list has a lot of names but I prefer the new designers
-New and good
Konstantinos Mitrovgenis
180Degrees
LKC by Loukia Kuriakou
Maria Tagalou
Celebrity Skin
You can see some of the collections on my blog’s facebook page as well!

Fashion can change the world: do you agree?

Yes, absolutely. It already has altered the way women see themselves! Fashion has also raised a lot of controversy over weight issues and standards. I also believe that fashion, as in the way we choose to dress, is a great means of expressing individuality and the first step for people to stop judging each other based on appearance.

What can we wish you in the future?

I think the best wish for me blogwise is more active audience. I got into this because I like communicating with others and I really like reading different opinions. But that is probably my fault so I’m working on it! In general I’d like to get my degree soon and start working! That’s all!

For a photo you can take one from my blog:  Just pick your favourite! :)